Back in 2006 when Kevin Murray first started shooting in the golf industry, his promise to all of his clients was to provide them with the very best creative collateral images that would help promote and enhance their members’ and visitors’ experiences. Since then, Murray has shot over 500 courses worldwide, worked with the top brands in the industry and had the pleasure to photograph most of the top players in the world. In an environment that has become much more competitive, he has endeavoured to continue that promise and to date, has not had one single disappointed client. Choosing the right creative approach for photographic and video content is possibly the most important marketing decision that a golf business has to make. Murray offers experience, reliability, post production skills and cost effectiveness, which are all key factors to consider when making that decision.